
Mini Bio:
Simon Sinek is a renowned author, speaker, and leadership expert, recognized for his profound insights on purpose-driven leadership. With a background in anthropology, Sinek explores the fundamental question of “why” in his acclaimed book “Start With Why,” inspiring individuals and organizations to find their purpose.
As a captivating speaker, Sinek delivers compelling talks on leadership, motivation, and organizational culture, captivating audiences worldwide with his thought-provoking ideas. Through his engaging storytelling and relatable anecdotes, he encourages leaders to embrace vulnerability, foster trust, and create a positive impact in their teams and communities.
Beyond his speaking engagements and writing, Sinek is committed to making a difference in the world. He advocates for a leadership style rooted in empathy, integrity, and service, aiming to empower individuals to lead with authenticity and make meaningful contributions to society. Simon Sinek’s mission is to inspire leaders to lead with purpose and create lasting positive change in their lives and organizations.
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If you know me from my books or my speaking, you know I’m fascinated by why people do what they do. What makes someone find joy and meaning in their life, or pursue something far greater than themselves?
I started A Bit of Optimism to explore those ideas and expand my own perspective. This podcast is a trove of honest conversations, with people who challenge me, teach me, or simply help me see things in a different way. Some guests are household names, and others you may be meeting for the first time. But each one of them has something to share that can help all of us grow.
So if you’re looking for a spark — some insight, inspiration, or just a reminder that good things are possible — join me on A Bit of Optimism!
Let’s grow together.
Bestselling novelist Fredrik Backman, the mind behind A Man Called Ove (adapted into the Tom Hanks film A Man Called Otto), Anxious People, and the beloved Beartown series, has spent his career writing about the quiet power of ordinary people. But in his real life, he learned one of his most important lessons from his best friend of 30 years: meaningful friendship is a skill you develop, not a lottery you win.
Despite being a self-described introvert, Fredrik discovered that you don’t need hundreds of friends. You only get a few humans who truly shape your life. His newest book, My Friends, is a tribute to those relationships and the daily work of showing up for the people who matter most.
In this candid and inspiring conversation, Fredrik and I talk about the healing power of friendship, why differences make relationships stronger, the value of having friends who edit us, and the joy of being genuinely happy for someone else.
If you want to become a better friend and build deeper connections, this episode offers heartfelt lessons from one of the world’s most compassionate storytellers.
This is A Bit of Optimism.
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This episode is brought to you by the Porsche USA Macan
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To check out Fredrik’s newest book, “My Friends,”visit:
https://www.simonandschuster.com/books/My-Friends/Fredrik-Backman/9781982112820
Find the full-length speech Fredrik gave for Simon & Schuster here:







